• stage numerous equine related lectures, presentations and opportunities that directly focus on the Equine Industry bringing more involvement from equine enthusiasts and the general public
• enhance the value and significance of the Equine Industry in Canada via Education, Awareness and Trade
• create marketing opportunities by working with Agencies and Associations
• publicize Canadian Goods and Services within the industry, such as horse breeds, product manufacturers, distributors, and educational facilities, etc.
• promote the improvement and increase the quality and variety of Equine Breeds
• proliferate employment within the vast Equine Industry in Canada
• annually create a Provincial Conference setting for the purpose of addressing pertinent issues affecting the Horse Industry
• facilitate the expression of Views and Goals of Canadian Equine Associations to a multi breed event
• brand the Canadian Horse Industry as United and Strong, and promote to other countries and jurisdictions

Can-Am Equine Marketing Inc. is committed to promoting the Horse Industry to its full potential. We are a privately owned company that works with many profit and non-profit groups. Initiating recognition of the many facets of the Horse Industry is the company’s directive. Can-Am has confidence this will give rise to a United and Strong Horse Industry in Canada.